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LTDF Interior Design + Architectural Studio

Project type

Social Media Management (Instagram & LinkedIn), Lead Generation

Date

May 2021 - July 2023

Location

New Delhi, India

LTDF Studio is a Delhi-based interior design and architecture firm known for delivering high-end, experiential spaces for some of the world’s most prestigious brands. Despite their strong offline reputation and elite client portfolio, their digital presence did not reflect the scale, sophistication, and design thinking of their work

The Challenge

The brand needed to translate its premium, design-first philosophy into a compelling digital narrative while also turning its online presence into a consistent source of inbound opportunities. Their Instagram lacked consistency and storytelling, LinkedIn wasn’t positioning them as thought leaders, and there was no structured funnel to convert visibility into leads.

Our Approach

At Meraqi, we focused on building a refined, editorial-style content strategy while integrating a clear lead generation system.
Developed a visual storytelling framework highlighting projects, materials, and design philosophy
Positioned the founders and studio as industry experts on LinkedIn through insight-led content
Curated a minimal, premium aesthetic aligned with luxury brand standards
Built conversion-focused content funnels to drive inquiries
Created content buckets across project showcases, design breakdowns, and brand narratives
Ensured platform-specific strategies for Instagram (visual-first) and LinkedIn (authority + lead-gen)

Execution

We transformed their social presence into both a premium portfolio and a lead-generating engine.
Designed a cohesive Instagram grid with high-end visual consistency
Crafted case-study style posts that highlighted both creativity and business impact
Built LinkedIn storytelling around projects, collaborations, and industry insights
Integrated clear CTAs and inquiry hooks across content
Leveraged high-value content formats (carousels, insights, before-after narratives) to drive saves and shares
Positioned key projects and brand collaborations to attract premium clientele

Results

Elevated brand perception to align with global luxury standards
Generated consistent inbound leads from both Instagram and LinkedIn
Increased engagement from relevant, high-intent audiences
Strengthened positioning as a premium, design-led studio
Established LinkedIn as a reliable channel for B2B inquiries and partnerships
Built a scalable system that combines brand building with performance-driven growth

By aligning LTDF Studio’s digital presence with the caliber of their work and integrating a strong lead generation strategy, Meraqi transformed their social media into a high-performing business asset—one that not only builds brand authority but also drives meaningful business opportunities.

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